The Power of Sound with Audio Advertising

At Forward & Thinking, we handle every part of your audio advertising campaign. Audio advertising is all about creating a powerful story that resonates with listeners and leaves them with a positive feeling towards your brand. It’s about choosing the right platforms, the perfect voiceovers, and getting your creative vision heard.

We manage everything for you, from crafting the adverts to selecting the media, booking the slots, and clearing your ads with the relevant bodies for compliance. We get it live and on time, every time.

With our expertise and relationships with all the major media operators, as well as specialist platforms, we focus on what works best for your business.

Radio advertising still leads the way for mass reach in the UK. As of Q2 2024, 51 million adults, or 88% of the population, listen to their chosen stations each week. Listeners tune in for an average of 20.6 hours. Of this, 74% of listening happens digitally, giving us even more flexibility with targeting.

We use national, regional, and local stations to reach your audience. By tailoring campaigns to factors such as geography and demographics, your message lands in the right place. Commercial radio is unskippable and unblockable, which means people hear what you have to say.

64% of podcast listeners pay full attention to the podcast and streamed audio ads. That level of focus makes this one of the most effective audio channels for engagement and action.

We use advanced targeting and attribution tools to reach the right people at the right time. We offer a full mix of options, including traditional audio ads, host-read messages, sponsorships, and branded content. Everything we produce is shaped around your business KPIs, feels natural to the listener, and is aligned with your brand.

At Forward & Thinking, we handle every part of your audio advertising campaign. Audio advertising is all about creating a powerful story that resonates with listeners and leaves them with a positive feeling towards your brand. It’s about choosing the right platforms, the perfect voiceovers, and getting your creative vision heard.

We manage everything for you, from crafting the adverts to selecting the media, booking the slots, and clearing your ads with the relevant bodies for compliance. We get it live and on time, every time.

With our expertise and relationships with all the major media operators, as well as specialist platforms, we focus on what works best for your business.